ÃYO
Branding
Freelance
2021
Branding
Freelance
2021
Bruno Rodrigues and I were asked to create an eye-catching branding and visual language for Ãyo, a Swedish jewelery brand.
Our aim is to induce curiosity through the very first impression. With eye-catching visual language that hints towards heritage, contemporary and classic design.
We want the viewer to fill the shapes with their own experiences and inspirations, creating an interaction and a personal connection with ÃYO.
A minimalistic brand utilising tensions within the logotype and the typographic layouts to create dynamism within each brand touch point
Our aim is to induce curiosity through the very first impression. With eye-catching visual language that hints towards heritage, contemporary and classic design.
We want the viewer to fill the shapes with their own experiences and inspirations, creating an interaction and a personal connection with ÃYO.
A minimalistic brand utilising tensions within the logotype and the typographic layouts to create dynamism within each brand touch point





